Media2Go
enables coffee shops and restaurants to leverage their Wi-Fi hotspot
offering to promote brands, offer coupons, or call attention to
different social/environmental campaigns. While users login to
connect, selected content is delivered. For multi-location chains, a
remote, web-base control panel enables controlling all hotspots and
displaying different content. Case
study:
A large coffee shop located in a financial district had an up-scale
clientele that was an attractive target for a foreign exchange
(forex) trading company. Through a Media2Go Wi-Fi/Bluetooth hotspot,
coffee
shop clients
were exposed to a promotional movie offering an Asus notebook for
joining the Forex company. The same promotional message was delivered
via Bluetooth to users with regular phones. .
